LCBO Spring 2024

The Liquor Control Board of Ontario is one of the world’s largest beverage alcohol retailers with more than 650 stores across Ontario. Each quarterly season the LCBO rolls out a new thematic packaging series. These packaging series further enhances its status as a popular gifting destination. For the 2024 spring season the goal was to be bright and fresh. Featuring vibrant colours and surreal illustrated flowers the bags directly pull inspiration from the new life and warmth of spring.

Client: LCBO
Agency: LG2
Role: Designer & Illustrator
Executive Creative Director: Ryan Crouchman
Group Account Director: Antoine Levasseur
Account Manager: Danielle Mastronardi
Production Director: Tara Greguric
Production Artists: Carren Sauder, Briar Koski
Portfolio Photography & Art Direction: Grant Irving